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Website owners- tell your customers how to pay orelse..

Tuesday, February 3rd, 2015

Selling on-line to consumers? Did you know…

You must make it clear when customers will be parting with their money. Usually websites require customers to click on a button to proceed. From now this button must be labelled with clear wording such as ‘order with obligation to pay’ or ‘buy now’, ‘pay now’ or ‘confirm purchase’. Not acceptable are phrases such as ‘register’, ‘confirm’ or ‘order now’ and unnecessarily long phrasepaynow 3s that may effectively conceal the message about the obligation to pay. See the Consumer Contracts Regulations for more information.

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